The Inkey List’s New Online 1:1 Chat Function, askINKEY is now LIVE

The Inkey List is here to support YOUR PERSONAL skincare journey.

“At The INKEY List, we want to be there at every step of your skincare journey, but we know that  every journey is personal and unique.” notes Colette Laxton, co-founder of The INKEY List.  “We are constantly challenging ourselves as a brand to evolve the way we support customers  to ensure everybody feels empowered to make the right decisions for their skin journey, and it’s  paramount for us that those tools be easy to use and, above all, free to access.” It’s clear that trying to navigate the ever-growing skincare space can often be overwhelming and confusing, especially for those people who need extra support and advice. Since launching in 2018, The INKEY List has cemented itself as the go-to, helpful, affordable brand committed to making skincare as simple and as accessible as possible.  

Powered by a belief that better knowledge means better decisions for your skin, The INKEY List has always been committed to delivering 1:1 skincare advice, via askINKEY to their community of the curious and confused. askINKEY launched in early 2020 when the world of digital support blew up; to date askINKEY have advised on over 500,000 skincare related questions and created nearly 2.8million skincare recipes via the online Recipe Builder service.

SO HOW CAN I askINKEY? 

Consumers are more savvy than ever about what ingredients do and how; simply replicating  someone else’s skincare routine isn’t the way to go. It’s about taking that knowledge and  mapping out your own personal journey.  

The INKEY List are committed to continue to evolve their askINKEY platform further to ensure  they continue to inspire as many people as possible to feel empowered with knowledge to start  their own skincare journey. 

“We want to be there for people - wherever and whenever. We want to help, educate and empower from am to pm. So, if you aren’t on Instagram or if that isn’t a way you would want to talk to us, we are going to be available on our website, on Twitter, on Facebook Messenger – we are going to be where you want us to be, in the format you want.”  

Colette Laxton,  Co-Founder of The INKEY List 

And now, beyond multiple channels, askINKEY IS AVAILABLE TO YOU FROM INSTORE. Scan the QR code instore and go directly to an askINKEY live chat where  you will receive human support to help with your skin queries and concerns.